Factors Of An Effective Office Design

Buying an office lot, throwing some desks here and there along with some computers and cupboards is not going to work at present. The way we do business has changed along with organizational culture. It is proven that the design and layout of the workspace has a major impact on productivity of employees. So here are a few factors to keep in mind when designing your office space effectively.

  • Consider enclosureWith the evolution of business structures and culture, modern businesses have identified that cramped up cubicles don’t work anymore. We no more believe in ‘over the wall’ concept where each department is separate and the work is passed down from one department to the other. Rather, a team=based approach is now embraced, where the entire workforce get together and work simultaneously. For this, enclosure is important. Your employees need to be able to immediatelyvoice out an idea that comes to mind. This is made possible if they all work at a shared space with cubicles just divided through short walls or partitions. Also, better ideas flow when people work together.
    • Incorporate privacyEven though your workers work in teams, their privacy should also be respected thoroughly. Having small cubicles divided by walls is the best way to do that. This will give them the necessary privacy to be able to concentrate and get their individual work done, while also maintaining the team spirit by keeping them on the same work floor. You can increase privacy even more by providing them with personal staff lockers for sale. They can lock away their important documents and other valuables which will surely make them feel respected.
      • Size of the office space mattersYour office should be designed in a way that your employees can breathe in. stuffing your small work floor with too many cupboards, couches and office lockers Sydney will make your employees feel suffocated and this will drastically affect their productivity. So plan the amount and size of furniture as per the size of the floor and the number of employees.
        • Incorporate technologyYour employees will feel good about the company if you embrace new technology. People always feel proud to work at tech-savvy companies and brag about their new fingerprint scanners than simply signing in the registry like old companies. Also, the young generations like speed so that their ideas can be made a reality in no time. For this, buying the latest laptops, printers, projectors etc. is required. You’d be amazed by the time you could actually save by using technology.best-office-lockers

4 Marketing Methods That Are Very Effective

Marketing is a very important part of any business as it has a direct impact on your sales which is what a business is after. Marketing is a blend of psychology, art and business and when done correctly it can have a big positive impact on your business. There are many methods out there that you can use to market your business.

Here are some of them

Social media

This is one of the newest yet most powerful tools you can use for marketing. People in this day and age spend a lot of time on social media and this has given businesses the perfect opportunity to market themselves. However, when using this method as a form of marketing you might have to take a different approach as opposed to more traditional methods. Social media is all about making connections and you need to make a personal connection with your customers in order to get through to them.

Using your sales for promotion

Once a person buys something from you they have a higher chance of returning and you need to make sure that they do because a returning customer tends to spend more than a first-time customer and you don’t have to spend as much to acquire them. Make sure you use the purchase they make in to feed them some more marketing material. This might be a small note or a flyer packed along with the products or putting your products in reusable calico bags Australia with your branding on it.

Offers and discounts

People love getting deals and it is a great way to bringing in new customers and ensuring brand loyalty with those who exist. If people know that there will be some form of saving they will be more inclined to walk through that door and then you need to work on keeping them coming back. However, you might have to be a bit careful with this as there are a lot of people who just come here only because of the discount and you need to work on making sure you filer them out.

Free stuff

People love free stuff and businesses know this and have used giving out free things as a form of marketing for a long time. Whether it be a simple pen or hemp bags with branding giving away things can be a great way of making sure your advertising reaches a large audience in a subtle way.Marketing is a big tool for businesses and if done right can make a big difference. Incorporate some of these methods for your next marketing campaign and you will see a difference.